Co-Founder & Creative Lead
"Unleash the heat. Embrace the flavor. Not for the mild."
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Overview
Strip Tease Jerky is a small-batch bacon jerky company based in Sacramento. As a co-founder, I helped take it from a concept to a fully realized brand with a product people line up for. The goal was never to make just another jerky. It was to build something with a personality loud enough to stand out on a crowded shelf and a flavor bold enough to back it up.
I owned the creative and marketing side of the business end to end. Everything you see, from the name to the packaging to the posts, came out of that work.
What I Did
Came up with the Strip Tease name and the "Not For The Mild" identity that runs through everything.
Designed the logo and built the full visual identity, from color and type to the overall attitude of the brand.
Designed the product packaging that has to grab attention and sell the bag the second someone sees it.
Created the full merch line, including hats, hoodies, tees, and shorts that turn customers into walking ads.
Built and designed the website, from the storefront to the layout, copy, and overall shopping experience.
Run the social media accounts, including content, posting, and the monthly giveaway that keeps the community engaged.
The Takeaway
The Result
Strip Tease launched with a clear identity, a product that gets repeat orders, and a growing community that shows up every month for the giveaway. The brand has a look and a tone that people recognize instantly, which is exactly what it was designed to do.
It is the clearest example of what I bring to a business. Not just a logo or a few posts, but the whole package working together toward one goal.
If you are building something and want it done right from the start, let us talk.
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